About Us
Story of Love
Kitty Up was born from Love—literally. When Love, a sick, abused, and pregnant stray, wandered into our yard, we knew we had to help. Cats have often been overlooked compared to dogs, but at Kitty Up, we’re on a mission to change that. We believe it’s time for cats to be valued just as much as dogs, and that includes strays. We’re committed to helping homeless cats find loving homes and creating a world where every cat matters.
Love Makes a Difference
It’s hard to believe that she was once an abused, sick stray, likely on her last life, hoping for just a bit of kindness. Every cat deserves a chance, a little luck, and a lot of love. As dedicated rescuers and fosters, we’re a small but determined force, doing our part to help reduce the stray population and find homes for the millions of cats in shelters.
Where Nutrition Meets Function
100% Ingredient Transparency
We believe pet parents deserve to know exactly what's in their cat’s food and treats.
Science Backed Ingredients
Our products are developed using the latest research to support cats' health needs.
Feline Specific Nutrition
We create products tailored specifically to cats' unique dietary and health requirements as obligate carnivores.
Palatibility
Kitty Up delivers nutrition cats need with flavors they love, making every bite irresistible.
